This TED-Video by Daniel Goleman – the psychologist who coined “emotional intelligence” – made me think, if this might be the reason why d-school students often skip user testing due to time constrains, although they know that it might be important.
If this is the case, it might be a good reason to plan in some extra time for user-testing.
Although it might not seem that relevant for a lot of designers, since user testing is more often seen as a constrain than helpful, it’s quite interesting to know what makes people pissled (combination of pissed off and puzzled). Especially if you refer to Bruce Nussbaum who just wrote that “B-Schools And D-Schools Should Listen To The Cultural Context of the SEC Lawsuit Against Goldman” and used this example to point out the importance of the social context.